TDB aims to tackle pollution in Pampa ahead of next Sabarimala pilgrimage season

2026-02-05 - 14:35

Campaign will be rolled out in April in all south Indian States using press meets, social media, newspaper and TV, and FM radio to crack down on the practice of pilgrims discarding clothes in the river. Three truckloads of abandoned clothes were removed in the final round of cleaning after the season this year